Material Girl - Teaser

Monday, August 2, 2010

Macy's & Madonna's Material Girl Line Launch in Chicago

Chicago fashionistas, we are living in a material world and yes we are all material girls! Madonna is doing it again ladies and this time she's enlisted her daughter, Lourdes AKA Lola as a partner. The Material Girl line is launching tomorrow, Tuesday August 3, 2010 at 10 AM at the Macy's off of State. Chicago is getting their first glimpse at the Material Girl line exclusively at Macy's!


Not only are you getting a peek at the hot trends, but you can get goodies too! The first 200 customers will receive a $10 Macy’s gift card and a free Material Girl bandeau top! Double freebies and a party to boot! Who could ask for more? Well, Chicago fashionistas there is more: four lucky customers will win a chic tee-shirt signed by Madonna the Material Girl herself! You can also enter for a chance to meet madonna!



Be sure to stay at the event after the initial hoorah as shoppers are invited to a dance party later in the day. Fashionistas will have the chance to enjoy fashion, music, refreshments and score a great gift with any $50 Material Girl purchase!!




The Material Girl collection is made up of apparel, footwear, handbags and jewelry and the price points range from $12.00 to $40.00. The line is incredibly well priced and easily available to the masses and is sold exclusively at Macy's! The trends that this brand is highlighting for Fall 2010 cater to prints and embellishments.

A mix of hard and soft elements, like a tutu dress and studded combat boots, or an oversized boyfriend sweatshirt with a floral print mini skirt. The looks create an interesting statement and definitely give a girl some schutzpa! It's no surprise that Taylor Momsen, Gossip Girl's very own Jenny was named spokesmodel for the line. She definitely does a great job of connecting soft and hard looks!

Be sure to watch the video above for a teaser view of the line as well as a personal interview with Madonna!





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1 comment:

  1. wow. those outfits look really cool. i wish they had a macy's in england! http://thefashioninvasions.blogspot.com
    misty xoxo

    ReplyDelete

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