It's that time of the year again ladies and gentlemen of Chicago. NY, London and Paris Fashion Week have all passed, but Chicago's very own A-Line Stylist, Tamika Maria Martell, is heading up her second annual Dangerous Curves Ahead Charity Fashion Show and Expo. As much as naysayers may think fashion is a capitalistic, power driven industry, Tamika is making it a point to bring social efforts to the Chicago fashion industry by pushing for a social awareness and community service effort. To learn more about the show, Tamika and A-Line Style Services read on below!
1. Can you please tell us your name, company name and the fashion event details? also what made your pursue fashion?
Tamika Maria Martell, founder of A-line Style Services is planning her company's 2nd annual event, Dangerous Curves Ahead Charity Fashion Show & Woman's Expo. This event is unlike any other kind in Chicago featuring 5 Top Chicagoland Designers, ALL Size models of a variety of looks, and donating a generous portion of event proceeds to benefit The Primo Center, a transitional facility for homeless mothers & their children (www.primocenter.org). For more info on the event, visit www.dangerouscurvesahead2010.com. I pursued fashion after feeling unfulfilled of the same day-in, day-out routine of Corporate America. I found the most excitement of the day came during picking out my outfit in the morning. With such a strong support system in my life, I took the plunge and started A-line Style Services in 2008, offering Wardrobe Styling, Personal Shopping, Fashion Shoot Styling, Fashion PR/Marketing, and Fashion Event Planning Services. A-line Style Services had been featured on the Rachael Ray Show, NBC 5 News, N'Digo Magazine, The Examiner.com, and several other publications & media outlets.
2. What are some designers that you are looking forward to having showcased in your fashion show?
I am absolutely elated to have Project Runway's Ra'mon-Lawrence in this year's event. He is so kind, down to earth, and talented. Also, the plus size line, Chocolate Sushi Couture is a returning designer & crowd favorite from last year featuring flattering, stylish designs for full figured women.
3. What will the focus of the show be (ie. charity, highlighting new talent etc) and why have you chosen this focus?
Honestly there are 3 focuses for the show each year: 1) To highlight A-line Style Services and Chicago's fashion talent 2) To make ALL women feel beautiful, whether you are a size 2 or a size 22 and 3) To raise money for homeless mothers & their children. This year, the Primo Center will receive a generous portion of the event proceeds in addition to revealing an amazing makeover of a Primo Center mother as the event finale.
4. Can you name 3 key color or pattern trends and 3 key outfitting trend that our readers should keep in mind when prepping their wardrobe for Spring Summer 2010?
As an admirer of classic style, I would say every woman needs certain classics in their wardrobe to add versatility and style to their Spring/Summer wardrobe: An everyday, lightweight blazer, a Floral Blouse, a pair of great fitting jeans, and a Sheath Dress. These pieces are functional and add style to any woman's wardrobe, without being "in" for a fleeting moment.
5. Can you give our readers some key tips that you keep in mind when creating your looks for your outfits for day and for night?
A pair of high heels and bold accessories can take most looks from day to night. A dress with flats and a dress with heels gives off a totally different vibe, so throw your heels in your chic bag for the evening hours if you can't make it home. By adding a statement pieces such as bold earrings or multi-strand necklace add an evening flair. Feel free to add a bold color lip to update your day look to night as well.
6. Can you give our readers some key tips they could use when organizing their wardrobes/closets?
For most, the saying "out of sight, out of mind" rings true with your closet. Fold your tops and jeans so that you can see them. Adding racks to your closet vs putting these items in your drawers can instantly add a variety to your look that you otherwise would have not remembered you had.
7. Where do you find inspiration for your work and outfits (websites, magazines, books etc.)?
I am always a fan of a print magazine. I love Marie Claire's fashion spreads as well as In Style, ELLE, and so many others.
8. What are your top 3 Chicago designers and what draws you to them?
If I say anyone else other than the designers in my show I would be crazy! I love Ra'mon-Lawrence, Chocolate Sushi Couture, as well as Horacio Nieto. Nieto is not in this year's show, but I love his classic lines and fun, sexy accents to his designs.
9. Do you have any tips that you could provide our readers who may be interested in pursuing a career in fashion?
Yes - be prepared to work for free for at least one year to learn about the industry and to start your portfolio. Learn all you can from working with industry pros - And everyone is not an industry pro, so watch out for those that are just looking for free labor. Lastly, the Chicago fashion industry is small, so strive to build and maintain a solid reputation.
10. Where can our readers learn more about your work as well as the fashion show?
They can learn more about me by visiting the A-line Style Services website at www.a-linestyleservices.com. To learn more about Dangerous Curves Ahead please visit www.dangerouscurvesahead2010.com.
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